It’s understandable that you’d want to focus the majority of your websites content on your actual holiday let, but it’s also a great idea to include as much information as possible about nearby activities that your guests can enjoy as well. Wherever your accommodation is, there will be things that people can do nearby that [Continue reading …]
Are You Promoting Features or Benefits of Your Holiday Let?
Perhaps you haven’t thought about there being a difference between the two. So let’s look at a couple of examples in order to see how different they are. Feature – a decking area with table, chairs and nearby BBQ Benefit – guests can sit and relax over a barbecued meal, watching the sun go down [Continue reading …]
7 Essential First Steps for Promoting Your Holiday Let Website
“Why is my website not appearing in Google?” “I’ve setup a website, but I’m not getting any enquiries. Why is that?” Setting up a website is just the first step in promoting your holiday rental accommodation. There are certain things you need to do afterwards to make sure your website gets noticed. Here are seven [Continue reading …]
5 Reasons Your Holiday Let Website Should Be Mobile Friendly
It has never been more important to have a mobile version of your holiday rental website. Without it you’ll be missing out on a large chunk of potential business. What’s more, the demand for mobile friendly sites is becoming more and more pronounced. Now is the time to make sure yours is up to scratch. [Continue reading …]
Essential Items to Include in Your Holiday Rental
There’s nothing worse for guests than to arrive at their holiday rental (potentially after a long journey) only to find they have to go shopping straightaway to buy all the essentials they’ll need. This is one area we mention frequently, but it’s amazing the holiday rentals we’ve stayed in where the essentials haven’t been provided. [Continue reading …]
Marketing Your Winter Sun Accommodation
If you own a holiday rental property somewhere that enjoys warm weather through the winter months, you’re in the perfect position to look for clients who want to escape the cold, grey, short winter days and laze in some fabulous winter sunshine instead. Many people in northern Europe hate this time of year, so you [Continue reading …]
Marketing Your Holiday Rental to the Luxury Market
When you have a holiday let it’s important to market it to the most appropriate audience. Here we’re going to focus on marketing your holiday rental to the luxury market – which means we should begin with a caveat. If you’re going to do this, make absolutely sure your property warrants it. Every little detail [Continue reading …]
Ski Property Owners: Is Your Content Ready for Peak Season?
For many of you the high season for your holiday rental is coming to close with the winter fast approaching, but for those of you with ski properties the high season is just about to start. So are you ready to get as many bookings as you possibly can? If you own a property in [Continue reading …]
Promoting a Pet Friendly Holiday Rental Property
Not all holiday rentals allow pets, but if you decide yours will you are opening yourself up to a fairly large market. According to Travelsupermarket.com some 40% of Brits include their pets when going on holiday. It has the advantage of cutting out boarding fees and also means the whole family can enjoy a break. [Continue reading …]
Is It Time to Freshen Up Your Holiday Let?
Unless your holiday let is in the mountains, you’ll be coming to the end of the high season pretty soon. After welcoming guests into your holiday rental week in, week out for several months, your property could be looking a little tired. So take this quieter period as the ideal time to do something about it. [Continue reading …]
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