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Marketing Tips for Holiday Cottages, Villas, Apartments & B&Bs

  • Holiday Let Marketing
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Change 3 Things on Your Website to Drive More Pinterest Traffic

Most business owners will use social media to help drive traffic to our website. However it’s not always necessary to use all social media sites. In fact sometimes it can be detrimental because you won’t give adequate time to each. Finding the one where your target market is and that you enjoy spending time on is the key [Continue reading …]

Filed Under: Social Media Marketing

How to set up Google Analytics

After publishing your holiday rental website, many holiday let owners make the mistake of sitting back and expecting the enquiries to come flooding in. Sadly this isn’t likely to happen. With so many websites online all competing for business, you need to think about how you can drive people to your website. For example; you [Continue reading …]

Filed Under: Analytics

How to Submit a Sitemap to Google & Bing

Before we get in to the nitty gritty of how to appear in the two major search engines quicker, you have created the perfect holiday let website and published it so it’s visible online, right? If not, go over our last article on creating that perfect website and take action. Don’t try to put the [Continue reading …]

Filed Under: Search Engine Optimisation

Before & After Pictures to Boost Your Holiday Let Marketing

Are you finding it a challenge to figure out how to promote your holiday rental? Photography is all very well, as is the use of social media sites, but are you looking for some more inspiration? If you’ve been taking photographs on a regular basis, you’ll very likely have some that date back a while. [Continue reading …]

Filed Under: Management

Fix mobility issues: Google deliver warning to website owners

Google have started delivering warnings to those website owners without a mobile friendly version of their website, stating “… These pages will not be seen as mobile-friendly by Google Search, and will therefore be displayed and ranked appropriately for smartphone users.” In other words, their website may no longer be ranked in mobile search results [Continue reading …]

Filed Under: Search Engine Optimisation

Get on page 1 of Google with ‘Google My Business’

Since publishing this post Google have changed, or at least strengthened, their view on holiday rental listings appearing on Google My Business. It now clearly states in their terms that holiday rentals are ineligible to be listed. Sales or leasing offices, however, are eligible for verification. So if your sales office is in the same town or [Continue reading …]

Filed Under: Search Engine Optimisation

Use Character to Boost Your Engagement on Twitter

The one thing most people know about Twitter is the limit of 140 characters for every tweet. And it’s easy to think you can’t get much into that amount of space. If you’ve a message to deliver about your holiday let, 140 characters barely gives you enough room to do that, never mind anything else. [Continue reading …]

Filed Under: Social Media Marketing

The Power of Posting Images on Twitter

Remember when Twitter was all about those 140 characters and little else? Nowadays there’s a lot more to the social media site than meets the eye. One of the biggest plus points Twitter has to offer is the ability for you to tack a photo onto a tweet. If someone looks for a particular search [Continue reading …]

Filed Under: Social Media Marketing

3 Advantages to Scheduling Your Holiday Let Tweets

Using social media sites such as Twitter to get the word out about your holiday let is a smart idea. However it does take time and unless you manage your time effectively you could end up forgetting to do other things. You could even neglect to tweet altogether because it drains your time. That’s why [Continue reading …]

Filed Under: Social Media Marketing

Get Festive with your Holiday Rental Photos on Pinterest

You don’t need to go too far on Pinterest at this time of year to come across festive photos of all shapes and sizes. And your Pinterest profile shouldn’t be left out. You can still enjoy plenty of visibility for your holiday rental, with the added bonus of potentially increasing your website traffic by thinking [Continue reading …]

Filed Under: Social Media Marketing

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