It has never been more important to have a mobile version of your holiday rental website. Without it you’ll be missing out on a large chunk of potential business. What’s more, the demand for mobile friendly sites is becoming more and more pronounced. Now is the time to make sure yours is up to scratch.
Here are five good reasons why you should go mobile friendly right now.
1. The mobile web is growing fast
It’s growing faster than you might think, too. We all know smartphones have become more and more popular over time, but you may not realise how this has changed the way we view the internet.
In fact, next year should be the year when mobile web officially becomes more popular than the internet accessed by a desktop computer. Will your holiday rental website be ready for this big change?
2. Today’s customers want to be able to access websites on their mobile devices
There used to be a time when you’d scribble down a web address and then check it on your computer when you got in. Nowadays you simply have to enter it in your smartphone and take a look at the website there and then. People want the information they need now, so you need to make sure you can provide it.
3. Booking enquiries from mobile phones are becoming more prevalent
It’s not just a case of visiting websites on mobiles now. In the same way that purchases are becoming more prevalent, it’s now more likely that people will send a booking enquiry via a mobile device as well. Make sure your website caters for this growing audience.
4. Potential guests want a fast loading website
Make sure your website is available in a mobile friendly version because it will be a lot faster to load. Waiting for a traditional website to load, complete with tiny writing about your holiday let and equally tiny photos, can be painful to say the least. Many people won’t bother waiting either – they’ll go to your competitors.
5. If your mobile website is good enough, you don’t have to worry about creating mobile apps
Some website owners create mobile apps to appeal to people using different mobile platforms. Others simply opt to create a mobile friendly website. This gets rid of the need to come up with those apps if you don’t have the time to do so. It also means you’ll benefit from traffic visiting your site and being directed to the mobile version if they are on their mobile at the time. They won’t have to go looking for an app (which they may not be bothered to do anyway).
As you can see, you don’t want to get left behind. Get started on getting your website mobile friendly now so you are ahead of the competition. You might be surprised at the amount of mobile traffic you get as a result.
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