As a holiday rental manager you’re probably getting enquiries via your website from a number of sources. For example: Via organic search traffic from Google Via your social media profile pages – Facebook, Twitter, Pinterest, etc Via any online advertising you are doing – listing sites, Google AdWords etc Via any third-party websites you are [Continue reading …]
Holiday Let Website Analytics
Below you’ll find blog posts related to Analytics for Your Holiday Let Website.
These articles are all about analysing the effectiveness of your marketing efforts, so that you can see what's working an what's not. You'll then be able to concentrate on the stuff that's working.
If you’re new here we suggest you start with the following posts:
And if you have suggestions for topics you’d like us to cover, please do get in touch.
Google Analytics is a fantastic free tool that arms you with key information to help with your online marketing efforts. Information such as: How many users are visiting your website Where those visitors are coming from What pages those visitors are going to, and in what order How long they are staying on your website [Continue reading …]
After publishing your holiday rental website, many holiday let owners make the mistake of sitting back and expecting the enquiries to come flooding in. Sadly this isn’t likely to happen. With so many websites online all competing for business, you need to think about how you can drive people to your website. For example; you [Continue reading …]
When you own a holiday rental you want to promote it as much as possible. However if this includes promoting it online via a website (and it should do), it’s not as simple as getting as much traffic as you can. You need to know whether you’re getting the right traffic and what that traffic [Continue reading …]