There are still plenty of holiday rental owners without a dedicated website to promote their property online.
Often this isn’t because you don’t want a website.
More often, it’s because you’re a new holiday rental owner who simply hasn’t got round to it yet. Or you’ve been putting it off because it’s a daunting task. Or, you’ve only just come to the conclusion that you don’t want to rely so heavily on listing sites for bookings …
So let’s say you are ready.
Where do you go to get a website?
There are a variety of website solutions out there. Just Google it and you’ll see.
But for the purposes of this article, we’re going to concentrate on one method …
… a website builder that’s specific to holiday rentals.
Simple really. With a website builder created specifically for holiday rental owners, you’ll get a whole heap of benefits that you wouldn’t necessarily have when using WordPress or a more general solution.
So let’s take a look at what these benefits are:
Benefit 1 – Save time
Creating a website can feel like a daunting task, particularly if you’re not overly tech savvy.
Options such as WordPress may seem like the best choice – you’ve heard all the hype – but the reality can be very different.
Why waste time mastering new skills when you can get a website up and running in a few hours and concentrate on the important job of marketing your holiday rental?
After all, the objective of your website is to help promote your holiday rental online. And that means you want it online as quickly as possible, whilst still representing your accommodation in the best possible light.
Save yourself time by using a holiday let-focused website builder. It’ll have everything you need to promote your holiday let effectively, without spending hours finding the right features.
Benefit 2 – Reduce effort
The type of pages and features you’ll need for a holiday rental website are quite different to that of a standard business.
A holiday let specific website builder will most likely offer everything you’ll need to create a website that works hard for your holiday let.
For example, there will be pre-formatted pages that are absolute must-haves for any holiday let website, such as:
- Availability calendar
- Rates table
- Reservation Enquiry Form
There may also be additional features that can enhance a holiday let website, such as:
- Currency converter
- Weather widget
- Translation tools
Not to mention features for owners who have more than one property to promote:
- Property search tools
This type of functionality will almost certainly already be available to you if you use a holiday let specific website builder, making it quick and easy for you to setup and maintain.
Otherwise, a lot of effort will be spent searching around for the right features to market your holiday let, setting them up and testing that they work. That effort could be better spent elsewhere.
3. Save money
Things change in the holiday rental industry all the time, not to mention the fast-paced world of website development.
Creating your holiday let website through a specialised website builder gives you peace of mind that any industry or technology advances that happen, will be monitored. So that enhancements can be made to ensure you have a website that works for your business today.
There will be no need for you to contact a website developer and pay them to update your website to meet with current guidelines. Updates will happen automatically and be included as part of your subscription.
4. Specialist Support
Last, but definitely not least, is the unrivalled support you get from a specialist website service.
It can be so frustrating trying to get through to some support departments. And often when you do finally get a response, it’s an automated response with a link to a support article with no relevance whatsoever.
So the cycle starts all over again.
With a specialist service you’ll get team of professionals who understand your business, your industry and the urgency of certain requests.
They’ll prioritise issues based on the needs of the industry and get to work to resolve them as quickly as possible, leaving you to get on with the marketing.
Still wondering why you should choose a holiday let specific website builder?
- Save time – get up and running as quickly as possible
- Reduce effort – have everything readily available without searching around
- Save money – pay a set annual subscription and keep up to date for free
- Receive specialist support – get help from a team that understands your needs