A key part of your holiday rental website is undoubtedly the many photos you’ve used to display every aspect of your property and what it has to offer. However, you may not be aware that these photos are not protected. This applies to all the photos you’ve uploaded to your holiday rental website, as well [Continue reading …]
Archives for January 2014
Knowing Your Target: The Key to Effective Holiday Rental Marketing
Identifying and researching your target market should be one of the very first things you do before you start writing about your property, whether it’s for your website or other marketing activities. And even if you’ve been renting your property for a while, it is always beneficial to review who you want to attract, what [Continue reading …]
Build Trust by Telling Your Story
What category does your website fall into? Have you gone for an efficient business-like approach giving just the necessary information? Or have you opted for a more personal approach, revealing a little about yourself – why you own the holiday let and what it means to you? Generally most holiday let owners will opt for [Continue reading …]
Targeting Group Bookings With Your Holiday Rental
Some smaller holiday rental properties are really only suitable for couples. However if you have a holiday let with two or more bedrooms you have an opportunity to open it up to group bookings. This is worth doing if you have a suitable property as you can market it to a variety of audiences. Finding [Continue reading …]