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Marketing Tips for Holiday Cottages, Villas, Apartments & B&Bs

  • Holiday Let Marketing
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Why You Should Constantly Re-evaluate Your Holiday Rental Marketing Plan

If you own a holiday let you ought to have a marketing plan. This plan will help you bring in more bookings throughout the year. However it’s not enough to create a marketing plan and never return to it. This plan should be revisited and evaluated constantly throughout the year, in order to maximise bookings [Continue reading …]

Filed Under: Management

Top Tips to Secure Off Season Bookings for Your Holiday Rental

During peak season your holiday let may be fully booked for weeks. However when off season arrives you could be left with an empty property for weeks if you don’t plan ahead. The good news is there are lots of ways to ensure your holiday rental remains booked up for as long as possible. Read [Continue reading …]

Filed Under: Holiday Rental Websites

How to Write Holiday Rental Website Content With Your Customers in Mind

There are many ways to approach the task of writing content for your holiday rental website. Equally, there are many ways to get it wrong. If you want to ensure you provide the kind of information your website visitors want to read, it’s best to start by standing in their shoes – metaphorically of course. [Continue reading …]

Filed Under: Copywriting

Using Links on Your Holiday Let Website to Improve Usability

Do you find you constantly try to put every item of information about your holiday let on just one page of your website? If you do you’re not alone – it can be tempting to think people won’t move from page to page and thus won’t see all there is to see about your holiday [Continue reading …]

Filed Under: Holiday Rental Websites

Does Your Personality Shine Through When Creating Your Website Content?

We’ve all discovered websites peppered with content that is dull and boring to read, and persuades us to do nothing more than abandon the site for a better one. If you have a holiday rental and are writing website content to promote it, have you ever considered whether it makes you stand out? Does it [Continue reading …]

Filed Under: Copywriting

Creating The Perfect Headline For Your Holiday Rental

It’s impossible to put too much emphasis on the headline that will go with your holiday rental property. It has to be descriptive, provide all the important information people need and also be succinct. Get it right and you’ll get more interest in your holiday let. Get it wrong and you won’t get as much [Continue reading …]

Filed Under: Copywriting

Optimising your Holiday Rental Photos for Search Engines

If someone wants to rent out your holiday let, there are two things they will want to see. The first is relevant information about the property and the surrounding area. The second is photos – good, clear enticing photos. However there is another angle to consider here. While your website and its associated images will [Continue reading …]

Filed Under: Search Engine Optimisation

Improvements for Multi-Property Owners & Holiday Rental Agents, plus new Pinterest Widget

Improvements for Multi Property Home Owners and Holiday Rental Agents After weeks of development and testing we’re delighted to announce our latest functionality update, offering customers with multiple properties, plus holiday rental agents, the ability to display their websites in a “listing style” format, much like HomeAway and the other big listing sites. So that [Continue reading …]

Filed Under: Latest News

Essential Photos to Include on Your Holiday Rental Website

Photos help sell your holiday rental. Without them, people won’t know what to expect, so they’ll hesitate to make that booking. However, poor or inadequate photos can be just as bad as none at all. Here are some tips to help ensure you cover all the essentials when taking your holiday let photos. Flaunt a [Continue reading …]

Filed Under: Photography

The Importance of Responding to Customer Feedback

Most renters will have something to say about staying in your holiday rental. If you do a good job of welcoming them and ensuring they have everything they need, the negative feedback should be kept to a minimum. The good news is that both positive and negative feedback can be useful to you as the [Continue reading …]

Filed Under: Management

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