If you own a holiday rental property somewhere that enjoys warm weather through the winter months, you’re in the perfect position to look for clients who want to escape the cold, grey, short winter days and laze in some fabulous winter sunshine instead. Many people in northern Europe hate this time of year, so you [Continue reading …]
Archives for October 2013
4 Reasons to Hire a Copywriter Rather Than Write Your Own Copy
But there is a world of difference when it comes to writing for websites, between good writing and writing that engages and persuades potential clients to become customers, whilst having appropriate and effective SEO and being natural, interesting but not too “hard sell”. And that’s where the skills of a professional copywriter who is trained [Continue reading …]
Marketing Your Holiday Rental to the Luxury Market
When you have a holiday let it’s important to market it to the most appropriate audience. Here we’re going to focus on marketing your holiday rental to the luxury market – which means we should begin with a caveat. If you’re going to do this, make absolutely sure your property warrants it. Every little detail [Continue reading …]
Ski Property Owners: Is Your Content Ready for Peak Season?
For many of you the high season for your holiday rental is coming to close with the winter fast approaching, but for those of you with ski properties the high season is just about to start. So are you ready to get as many bookings as you possibly can? If you own a property in [Continue reading …]
Promoting a Pet Friendly Holiday Rental Property
Not all holiday rentals allow pets, but if you decide yours will you are opening yourself up to a fairly large market. According to Travelsupermarket.com some 40% of Brits include their pets when going on holiday. It has the advantage of cutting out boarding fees and also means the whole family can enjoy a break. [Continue reading …]