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Marketing Tips for Holiday Cottages, Villas, Apartments & B&Bs

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3 Ways to Find Great Content to Share on Social Media

3 Ways to Find Great Content to Share on Social Media
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What content are you sharing on your social media platforms? Like many holiday rental owners, you’re probably sharing your own carefully written blog articles that include information about your property, local events and write-ups about nearby attractions. If you are, great. All of this provides valuable information for your potential guests. But they’re not the only [Continue reading …]

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Filed Under: Social Media Marketing

The Advantages of Using a Tripod to Help Take Amazing Photos

The Advantages of Using a Tripod to Help Take Amazing Photos
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How do you take photos for your holiday rental website? Do you simply hold your camera, point it in the right direction and click without too much consideration to how the shot will come out? If so, you’re certainly not alone. However, you may well be able to take much better photos if you invest [Continue reading …]

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Filed Under: Photography

Scared of Social Media? Starting Small Can Lead to Big Things

Scared of Social Media? Starting Small Can Lead to Big Things
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It’s very easy to assume that everyone who uses social media sites is intimately familiar with how each one works. However, that’s not necessarily the case. Some people may have set up an account with their preferred site or sites, only to do absolutely zero with it. Others may not even have got that far. [Continue reading …]

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Filed Under: Social Media Marketing

How to Add an Interactive Travel Map to Your Website

How to Add an Interactive Travel Map to Your Website
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The main purpose of your holiday rental website is to inform potential guests and encourage them to make a booking. In order to do that, you need to make it as informative, engaging and enticing as possible. But how do you go about doing that? One visual way, which has the benefit of being informative, [Continue reading …]

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Filed Under: Holiday Rental Websites

How to Write a Darn Good Blog Post – Even When You’re Not a Writer

How to Write a Darn Good Blog Post – Even When You’re Not a Writer
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Writing blog posts isn’t easy. To some it may seem to come naturally, but you can bet they spent ages on each post and probably still struggled to broadcast it to the world. Nothing is perfect. But if you want to use your blog as a way to help promote your holiday rental online, you [Continue reading …]

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Filed Under: Copywriting

The Benefits of Using a Holiday-Let-Specific Website Builder

The Benefits of Using a Holiday-Let-Specific Website Builder
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There are still plenty of holiday rental owners without a dedicated website to promote their property online. Often this isn’t because you don’t want a website. More often, it’s because you’re a new holiday rental owner who simply hasn’t got round to it yet. Or you’ve been putting it off because it’s a daunting task. [Continue reading …]

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Filed Under: Holiday Rental Websites

How to Make Sure You Have Great Keywords in Your Copy

How to Make Sure You Have Great Keywords in Your Copy
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Ah, keywords… the very things designed to make all but the most experienced of copywriters go pale. And since you are focused on marketing your holiday rental, the chances are you’re not as experienced in using keywords as you could be. But while keywords and how to use them might pose a challenge, it’s certainly not [Continue reading …]

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Filed Under: Search Engine Optimisation

Splash Some Colour onto Your Website with Great Photography

Splash Some Colour onto Your Website with Great Photography
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If you own a holiday rental property, your main concern will be to try and promote that property and to take bookings from people who want to stay in it. A great way of doing this is to get a website up and running. This gives you space to write about it, provide essential information [Continue reading …]

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Filed Under: Photography

4 Ways to Build Trust Through Online Marketing

4 Ways to Build Trust Through Online Marketing
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Building trust online is hugely important to the success of your holiday rental business. Why? Because the world has become a much smaller place and consumers have become a lot savvier when it comes to parting with their hard-earned cash. Competition is rife. Look around your local area – how many holiday rentals are on [Continue reading …]

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Filed Under: Management

Why You Should Read Your Blog Articles Aloud Before Posting

Why You Should Read Your Blog Articles Aloud Before Posting
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Okay, I promise we’re not suggesting you read your articles aloud to look silly. And yes, we know that your audience is unlikely to read your articles out loud. So why should you before publishing them? Whilst it may seem an odd suggestion, we do have a good reason for it. You see, when your blog visitor [Continue reading …]

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Filed Under: Copywriting

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